A visual designer with over 15 years of experience working across branding, digital and campaign projects.
My work spans collaborations with Hong Kong’s leading property developers, commercial brands, and sports organizations, where each project comes with different audiences, constraints and expectations — but demands the same clarity.
I see design as a tool for alignment. Not decoration, but a way to organize ideas, guide attention and strengthen brands. Good design rarely needs to shout. The best decisions are often the quiet ones.
HI, I'M KAKI
SELECTED CLIENTS
Over the years, I have contributed to projects for international brands, major property developers and established organizations in Hong Kong.
Clients include Ferrero, Wheelock Properties, Wharf Holdings, Harbour City, Times Square and the Hong Kong Football Association.
Click the logos below to explore selected projects.
A.I . in Creative Practice
Exploring AI as part of my creative practice, using emerging AI tools to develop visual concepts, generate imagery and motion, and explore new possibilities in creative storytelling.
A collection of branding, digital and campaign projects developed for corporate clients, property developments and commercial brands.
Each project reflects a different context — but the same approach to clarity, structure and visual communication.
SHOWCASE
DESIGN, RECONSIDERED
Design reveals its value most clearly when something doesn’t work.
In this section, I revisit existing designs found in the market and rework them with a clearer structure, stronger hierarchy, and a more purposeful visual language.
*This is a personal redesign concept. Not affiliated with or endorsed by the brand.
REDESIGN THEM
Multi-Platform Design Expertise
My experience spans both online and offline platforms, including:
Brand Strategy & Positioning
Brand analysis and positioning to strengthen and elevate brand identity
Digital &
Social Media Design
Social media content, website and app visuals, and digital campaigns
AI-Enhanced Creative Practice
Integrating AI tools into the creative process to accelerate concept development, visual exploration and content creation.
Video &
Motion Graphics
Video editing and motion graphics for dynamic content
Print &
Event Design
Print materials, event materials, banner, brochure design, and etc.
Visual Versatility
Comfortable working across different visual directions, including:
Premium Branding
Creative Expression
Infographic Design
Illustration
Premium and refined
brand aesthetics
Creative and expressive
visual styles
Clear and effective
infographic design
Hand-drawn visuals and illustration for unique, expressive storytelling
Industry Experience
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Property & Real Estate
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Beauty & Lifestyle
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FMCG & Retail
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Sports & Associations
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Education & Migration Services
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Corporate & Professional
KAKI's DRAWN THINKING
Drawing slows my thinking down.
Away from screens and client briefs, it sharpens my sensitivity to composition, proportion and visual balance.
These sketches and paintings are not separate from my design work — they are part of the same visual practice.
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Kaki's Mind Art
Selected drawing sessions are documented on my YouTube channel.
CONTACT ME
If you would like to discuss a project, collaboration, or opportunity, feel free to get in touch.
